Tag Archives: toilet paper

Peel Here #115: Gizmo Caca….so Toilet Paper…

4560287382_404990f06c_oI often describe the 80s as the pinnacle of pop culture brand merchandising; a time when no promotional idea was off the table no matter how weird or nonsensical.  Case in point, in the summer of 1984 Warner Bros., in conjunction with Amblin Entertainment, released Joe Dante’s Christmas horror masterpiece Gremlins in theaters.  The merchandising push for the film was huge with a plethora of products and tie-ins like lunchboxes, toys, bed sheets, cereal, pajamas, and even candy bars.  By far the weirdest promotion was a series of mini sticker sheet pack-ins with Scott Toilet Paper!

Scott Toilet Paper Gremlins Stickers 1984 1

Don’t get me wrong, I think this is pretty damn awesome and I wish toilet paper companies still had these sorts of neat promo items.  I mean we all have to buy it, so it might as well come with free stickers for the new Nick TMNT cartoon or Guardians of the Galaxy flick right?!  But who exactly was this promotion aimed at?  I mean kids aren’t making the TP purchasing decisions in the household and if I had to guess, anyone old enough to be buying their own TP in 1984 was probably not the target audience for this flick.

Anyway, there were four different mini sheets of two stickers available featuring Gizmo, Stripe, and Billy…

Scott Toilet Paper Gremlins Stickers 1984 2

As a last thought on this promotion, considering that the toilet paper in the scan above has designs on it, how cool would it have been if the designs were of Gizmo and Stripe?!  Gizmo caca, or Gizmo meet caca… ;)

Since it’s been awhile since I’ve been posting Peel Here columns regularly and Gremlins stickers in general, here are a couple of other sticker sheets I’ve added to my collection in the last few years.  These were released by Hallmark back in 1984…

Hallmark Gremlins Stickers 1984

I love the slightly cartoon-y illustrations in the above sheet, though I think Stripe is way too chipper.  And is he playing with the same little clown dolls that Rickey was playing with in Better Off Dead on Christmas morning?  Weird…

ricky-etc

This next sheet is all about Gizmo cuteness.  It’s kind of hilarious how cute these sticker sheets skewed considering how demented the film actually is…

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Man, that peach blush toilet paper realy ties the bathroom together…

One of the weirder areas of nostalgia for me lies within the realm of the not-so-exciting household products that either my mom would buy or that I’d see while grocery shopping with her as a kid.  Sometimes I get the same sort of longing pangs for a Fresh’n Up room deodorizer (the kind that came in a rectangular cylinder where you’d lift the outer casing to expose the room-freshening power contained within) that I do for some of my long lost G.I. Joe and Transformers toys.  That’s one of the beautiful things about flipping through 30 year-old issues of Woman’s Day and McCalls, getting a chance to see some of these mundane extinct products that I never in a million years would have guessed had such an impact on my youthful self.

In the category of obscure and unfortunate household style degradation comes today’s advertisement for the line of colored Cottonelle toilet paper, circa 1982…

Seriously, in this age of ever increasing and exciting technologies, why is it so apparent that the toilet paper industry is practically falling apart at the perforated seams?  When the key advancements surround thickening the sheets to an extent where we’re practically rubbing our nether-regions with small pillows, and the best the industry’s advertising has to offer aesthetically speaking is a bunch of multicolored bears with dingle-berry issues, we know we’re in trouble.  What happened to the days when companies were so secure in the age-old technology that they began to shift their focus to enhancing the color scheme of the paper to make for a better looking lavatorial environment?  Long story short, where are my mint green rolls of toilet paper?  Why has this advancement been stripped from store shelves?

At the end of the day I just want a toilet paper option that’ll really (design-wise) tie the room together.  Is that so much to ask?  In the immortal words of Weird Al, “You better squeeze all the Charmin you can…”, because one day Mr. Whipple and Charmin might not be around…