Tag Archives: jem

These Should Exist: the Jem & the Holograms edition!

With the release of the first two trailers for the new big screen, live action adaptation of Jem & the Holograms only a couple of months away it’s had me thinking a lot about the original cartoon and toy line and what made those so special to me growing up in the 80s.  I pretty much have zero interest in the new movie because I feel like the production has completely shrugged off the original concept and vision of the property that it’s all but unrecognizable.  In fact it feels like a more earnest adaptation of the Hannah Montana television series, which was itself a lesser derivative of the original Jem cartoon.  On a brighter note, I finally managed to pick up the first five issues of the IDW comic book adaptation of Jem written by Kelly Thompson and lavishly illustrated by Sofie (formerly Ross) Campbell, a favorite artist of mine for the past 15 years or so.

Jem comic

The comic series is great and manages to hit all the notes of the original while still updating the plot and characters into a more modern take.  We hear a lot about comic book adaptations and mining comics for film these days, but this is the type of material and a philosophy for how to write fan favorite material that Hollywood just isn’t grasping.  That said, I’m not trying to know the wind out of the film industry, though if there are ever any executives out there reading this, you’re getting it wrong.  Anyway, since I’ve been diving back into the story of Jem a lot lately I thought it would be the perfect time to try my hand at designing another set of trading cards that SHOULD have existed back in the 80s but for whatever reason never happened…

Jem_Wrapper_v1    Jem_Wrapper_v2

Like the previous sets I created (or co-created) for The Monster Squad, Adventures in Babysitting, Rad, Young Guns and Young Guns II, I had a blast working on these.  I love trying to slip into the creative mindset of a Topps employee circa 1985 when laying out and utilizing artwork to create these wax wrapper and card designs.  Finding colors that work well with the content or trying to make the cards dynamic yet still true to the aesthetic of the 80s…

Jem_Cards_2_Combo

Jem_Cards_1_combo     Jem_Cards_3_Combo

First and foremost, since there is a lot of gorgeous Jem & the Holograms toy box art for each of the characters I wanted to highlight that before utilizing any of the animation imagery.  Though there were some cartoon series that had trading card sets in the 80s (Teenage Mutant Ninja Turtles and Masters of the Universe immediately spring to mind), the majority of trading card sets seemed to focus mainly on film and live action TV.  Also, the cartoon sets tended to add speech bubbles with puns and dialogue to the cards and I really didn’t want to do that.  It’s not like I feel I’d have to per-se, but it would be more accurate which is half of what I’m striving for when making these sets…

Jem_Cards_4_Combo     Jem_Cards_5_Combo

Jem_Cards_8_combo

Jem_Cards_7_combo     Jem_Cards_6_combo

The crazy 80s-inspired design of these cards is also a bit personal for me because I was able to tap into my childhood experience growing up in central Florida.  The color scheme I went with is heavily evocative of what I remember seeing all over the place from the design on the scratch-off lottery tickets that became legal around 1988.  It’s a mix of a beachy feel with a splash of flamingo, aqua and neon.  I had so many pairs of surf & skate shirts and shorts that sported these colors…

Jem_Cards_9_Combo

Jem_Cards_11_combo     Jem_Cards_12_combo

Jem_Cards_10_combo

Making these cards was also an excuse to seek out a ton of Jem-related research materials including interviews with series mastermind Christy Marx, making-of featurettes from the Shout! Factory DVD release, as well as diving back into watching the cartoon itself.  I always love re-watching cartoons when I’m doing research for a project like this because it makes me stop and take a closer look at what’s going on both in the episode and behind the scenes…

Jem_Cards_13_combo     Jem_Cards_17_combo

Jem_Cards_18_combo

Jem_Cards_14_combo

Jem_Cards_16_combo     Jem_Cards_15_combo

All in all, I think this is my favorite of the digital trading cards sets I’ve worked on solo thus far.  And at the risk of sounding like a broken record I really wish that I had a set of these in hard copy cards to stick in my collecting binders sandwiched in between my Robocop and Harry and the Hendersons cards.  Maybe someday.

*UPDATE* this is pretty darn cool

These are excellent. Hasbro should totally do these.

Posted by Christy Marx Clubhouse on Wednesday, August 19, 2015

Talking about some stuff I LOVE TO DEATH!

Holy crap!  It’s freaking Podcast-a-polooza here at Branded today.  I have not one, but two new shows that went live this morning.  First up is episode 4 of the Cult Film Club, the show I co-host with Paxton Holley and Jaime Hood.  This is our Valentine’s Day episode, and for us that meant sitting down to watch the mostly naked Marc Singer, the topless Tanya Roberts, and John Amos’ butt cheeks in the amazing 1982 flick The Beastmaster!

For those uninitiated with the flick, it follows Dar, a warrior with the power to communicate with the animal kingdom, on his quest to avenge the destruction and mass murder of his village by the tyrannical wizard Maax.  Along the way there are plenty of painted tigers, hot-bodied Stygian witches, and freaky bird people that make this film a true fantasy cult classic!  In the episode we discuss the fantasy/barbarian genre, the violence and adult content in the film, cinematographer John Alcott and his amazing use of lighting, the special effects, and the wonderful score by Lee Holdridge.  We take a closer look at some of the actors in our regular segment, Hey Do I Know That Guy, as well as playing Hollywood moguls in a segment we like to call It’s Time For a Recast!

You can head on over to the Cult Film Club, or you can download it directed by right-clicking and saving here!

On the other end of the Valentine’s day spectrum I joined back up with the Saturday Supercast, this time talking with Jerzy Drozd and Dave Roman all about what it was like being a boy growing up in the 80s who watched girl’s cartoons…

We kick off with talk about the surprisingly intense My Little Pony: Rescue at Midnight Castle, then move on to The World of Strawberry Shortcake, and close with a chat about outrageous rocker gals on guitar-shaped motorcycles, Jem!  You can find the episode at Sugary Serials.com, or you can right click and download it here!

If these shows don’t say “I love you”, then I don’t know what does…