Tag Archives: Funko

I’m having a nostalgic ReAction to these toys!

If the 80s was all about an insane amount of merchandising and toy branding, there was one small place where we were all sort of collectively let down by this blitz and that’s movie-themed toy lines.  Sure, we had a ton of Kenner Star Wars figures, there were a handful of Raiders of the Lost Ark toys, and we even got four Legend of the Lone Ranger figures from Gabriel, but there were so many hugely popular flicks that never had lines released.  I’m looking at you Ghostbusters.  Most of the toy lines were tied into either cartoons, or cartoon spin-offs of movies (okay, we did have Real Ghostbusters toys, but it’s just not the same.)  It really wasn’t until the 90s when we started to see movies regularly getting their own short run toy lines (the Shadow, Robin Hood Prince of Thieves, and Dick Tracy all spring to mind.)  So for years us 80s kids had to really concentrate, evoke the theme song of the Muppet Babies, and use our imagination (said with all the extra syllables baby Piggy added in the cartoon.)  I distinctly remember using my G.I. Joe and Star Wars figures to play V or the Last Starfighter (the B-Wing pilot from RoTJ made a good stand in for Alex from the Last Starfighter, and if you turned his head around he makes a nice Shocktrooper from  V.)

In the past couple of decades a lot of toy companies have done some fun work addressing the lack of 80s movie toys, but the figures are usually in the 6-8″ scale and are sculpted in such a way where they tend to only work as one-pose plastic statues.  Again, fun, but it they never really hit that “action figure” nostalgia I have for Star Wars and G.I. Joe figures.  Well, last year a couple of companies teamed up (Funko and Super7) to release vintage Kenner-style figures based on original molds for the movie Alien.  These were a huge hit with really fun retro inspired cardbacks and limited articulation and detail in the sculpts.  Sure, it’s a little gimmicky and it evokes a false sense of nostalgia, but who cares, these figures are a lot of fun!  Based on the success of that line Funko and Super7 have launched a much larger line of these ReAction figures that will start hitting stores this month.  Most of these toys feature characters from movies which either never had toys or never had complete lines, but there are also a few sets of TV Show figures thrown in as well.  There’s a lot of great stuff in the line including stuff from the Terminator, Predator, A Nightmare on Elm Street, Friday the 13th, Hellraiser, Halloween, The Crow, Escape From New York, Pulp Fiction and the Rocketeer, but the two lines that have really grabbed my attention are a series of Goonies and Back to the Future figures!

Sloth

I can’t even express how long I’ve wanted to have vintage style Goonies figures.  In this first wave there are five figures including Sloth and the kids (Mikey, Mouth, Chunk and Data), and I hope they sell well enough that we can get a second wave featuring at least Stef, Andy and Brand, but I’d love a set of Fratelli’s for sure.

Mikey

Mouth

Data

Chunk

I know a lot of folks have been bummed that the sculpting and paint apps are super simple, but I actually like that.  It reminds me a lot of the original Star Wars figures and honestly these toys aren’t about photo-realistic accuracy, they’re about having fun toys to have further make believe Goonies adventures with.  Besides, if you’re like me then you’ll want two sets, one I can open (and have fun with) and one to hang on the wall of Branded HQ.  The card art alone is worth it for me on these.

I’m not quite as jazzed about the BTTF figures, though mostly this is because the design team at Funko/Super7 chose to use one standard image for the card art (and in doing so chose NOT to license/use the bitchin’ Drew Struzan poster art.)

Marty

It’s not a huge deal, but because of the repetitive card art these won’t look as good on the wall, so I’ll probably just end up opening a single set…

Doc Brown

George

Biff

Again, I hope these sell well enough for a second wave because I’d really like to have a Loraine, as well as a Marty in the radioactivity suit as Darth Vader from the planet Vulcan!  As it is, at least I can re-enact George punching Biff in the parking lot of the Enchantment Under the Sea dance…

The Goonies figures are slated to be released in October while the Back to the Future figures should be hitting pegs in June.  They’re all up and available for pre-order at Amazon right now!

Checking out Funko’s Batman Vs. Joker Throwdown, or Smurfwreck Vs. Shezcrafti…

So, being that the site is called BRANDED in the 80s, it should be pretty evident that branding and package design is something that’s pretty close to my heart. I mean, easily, 50% of the nostalgia I have for 80s is (if you’ll pardon the pun) literally wrapped up in the food packaging, toy card/box art and VHS cover art. So I try and stay pretty hyper aware of what’s on store shelves these days to see if I can spot the stuff that I know I’ll have wistful feelings for down the road. Sometimes I’ll pick stuff up based purely on the design aesthetic alone, especially if I think the company really did something interesting or novel. So I was pretty excited when I saw the reveal of Funko’s new Batman Vs. Joker Throwdown board game during SDCC this year. I’ve been picking up a number of the company’s nostalgic vinyl Pop figures over the past couple years, so they’ve already won me over with their arty interpretation of pop culture characters. Add to this the idea of mashing up a board game with collectable figures and some really awesome packaging and I was hooked.

Batman

So when I had the opportunity to check out Funko’s new game I jumped at the chance. This first game/set centers on DC Comic’s Dark Knight, and is packaged in a giant foot tall hollow Batman. I’m really intrigued by the idea of making the game packaging into a display piece. Not only does it look rad on the shelf, but it ensures that it’ll be sitting out in view instead of ending up being stacked in a dusty closet, sandwiched between old hand-me-down copies of Monopoly and Clue. It’s sort of like bringing the idea of those old Darth Vader action figure carrying cases to the world of board games.

2 small

So what about the game itself? Well, I got the chance to sit down and do some play testing with my BFF Jaime Hood during a trip to the beach this past Labor day. We cracked open the packaging (i.e. ripped off Batman’s head) to get at the game pieces inside. The set up is pretty simple and consists of a game board, two vinyl character figures (Batman and the Joker, but I noticed that expansion packs are planned for a later release), 4 battle dice, some combat cards (including 4 character specific cards for both Batman and the Joker and 8 community mystery cards), and a handful of power-up coins. The general idea is taking turns attacking and defending. Each player starts with 10 life, and whoever can dish out 10 points of damage the quickest wins.

Batman 2

Though each character has their own specific hand of cards (that they can play after they’ve collected 3 power up coins), the function of the cards is identical for each player consisting of two attack and two defense cards. The only difference is in the theming. The game is designed to be quick and relatively balanced, so it’s more akin to tic tac toe than chess, but there is an element of strategy in when to utilize the limited character attack and defense cards. The wording of some of the cards and rules could be a little more clear, as there where points concerning when one could and couldn’t defend against damage that were a bit murky, but overall it’s pretty easy to pick up and play.

bj

With all of the pop culture properties that Funko is currently licensing I’m really curious to see if there are more editions of the board game on the horizon. I’d love to see a General Mills Monster Cereal edition packaged in a giant Franken Berry or better yet, a Gremlins edition complete with a little Gizmo and Stripe packaged in a giant Mogwai.

Also, as far as the play-testing went, and for the record, Jaime slaughtered me both times we threw down.